It is not enough to simply architect a system or solution. You must create a story, a path through it, from your current state to multiple end states. If you simply present a picture of end state, members do not know what to do to contribute. The path and the narrative is the actual useful solution. Architecture or solution alone is an empty vessel.

You can know what you are to do only if you also know what story you are a part of.

From reading Alasdair MacIntyre (via L.M. Sacasas).